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The Human Factor is a Key Driver of Innovation, Says New Study. Researchers at a leading university have just released a groundbreaking study that sheds new light on what makes innovation happen. According to their findings, human intuition and creativity play a much more significant role in driving innovation than previously thought. The study's lead author says, "Our research shows that when people are given the freedom to think outside the box and explore new ideas, they are far more likely to come up with innovative solutions." One of the key takeaways from the study is that human intuition can be a powerful tool for driving innovation. When people are allowed to trust their instincts and follow their gut feelings, they are often able to come up with creative solutions that might have been overlooked otherwise. The researchers also found that collaboration is another key factor in driving innovation. When people work together and share ideas, they are often able to build on each other's strengths and create something truly innovative. Overall, the study suggests that human intuition, creativity, and collaboration are all essential components of the innovation process. By embracing these qualities, individuals and organizations can unlock their full potential and drive real innovation.