Rotherham United - New York Stadium

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Rotherham United Football Club, nicknamed The Millers, is a professional association football club based in Rotherham, South Yorkshire, England. The team competes in League One, the third tier of the English football league system. Founded in 1925 as a merger between Rotherham County (1877), and Rotherham Town (1899), the club's colours were initially yellow and black, but changed to the red and white around 1930. Rotherham United play their home games at New York Stadium, a 12,004 capacity all-seater stadium, having previously played since its foundation at Millmoor for 101 years. Joining the Football League back in 1925, Rotherham spent the first 25 years of their time in the Third Division North, the lowest level of the Football League, finally gaining promotion to the Second Division at the end of the 1950–51 season. The Millers featured in the inaugural League Cup final in 1961, won the 1996 Football League Trophy and the 1946 Football League North Cup. They also achieved two separate back to back promotions in 1999–2001 under Ronnie Moore and 2012–2014 under Steve Evans. The New York Stadium (known as the AESSEAL New York Stadium for sponsorship purposes) is a football stadium in Rotherham, South Yorkshire, England. Opened in July 2012. Rotherham United announced their intention to construct a new community stadium when they moved away from Millmoor to the Don Valley Stadium in May 2008 after a dispute with the ground owner Ken Booth. In January 2010 the club purchased the former site of the Guest and Chrimes Foundry to be used for the new stadium. Outline planning permission for the stadium was granted in November 2010, and the first images were sketched shortly after. The name of the stadium was announced as the 'New York Stadium' on 19 December 2011, chosen ahead of 'The Foundry' and 'The Waterfront Stadium'. The reason for the name is that the area of land that the stadium lies upon is called 'New York' and it was thought that it would be better to name the stadium after history and/or where the stadium is situated, like nearby stadiums Bramall Lane and Hillsborough. Also Guest and Chrimes used to make fire hydrants for New York City. Chairman Tony Stewart also hopes that the name could bring investment from New York City or further afield, as the New York Yankees chairman had recently said that he wanted to invest in an English football team. Construction started in June 2011 and the stadium was officially opened by Prince Edward, Duke of Kent on 12 March 2012. The first game played at the stadium was a pre-season match between Rotherham and Barnsley, held on 21 July 2012. The Millers won 2–1; the first goal in the stadium was scored by Jacob Mellis of Barnsley, and David Noble scored Rotherham's first goal in their new home. The New York Stadium made its league debut on 18 August 2012, in which Rotherham beat Burton Albion 3–0, Daniel Nardiello scoring the first competitive goal in the ground. The naming rights to the stadium were announced as having been bought by local company AESSEAL, in a press conference on 21 November 2014. Club chairman Tony Stewart said the deal was worth six figures annually, as a result of the deal. It was also suggested as being the biggest sponsorship deal of the club's history. [Wikipedia]