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Text spinning is the practice of taking an original piece of content and modifying it to create new, unique versions. This can be done by changing sentence structure, swapping out specific words or phrases, or even reorganizing entire paragraphs. The goal is to produce multiple variations that still convey the same core message, while avoiding plagiarism and duplication penalties. Effective text spinning requires creativity, attention to detail, and a solid understanding of both the original content and its intended audience.