Abstract scuplt

sketchfab

Assignment #1 Instructions: Develop a comprehensive marketing strategy for a new startup company specializing in eco-friendly products. Assume the company has secured $500,000 in initial funding and is ready to launch its first product line within six months. Key Objectives: * Identify target audience demographics and psychographics * Conduct market research on competitors and market trends * Develop a unique value proposition for the product line * Create a marketing budget plan and allocate funds effectively * Design and execute a multi-channel marketing campaign Submission Requirements: * A 3-5 page written report detailing the marketing strategy * A visual presentation (e.g. PowerPoint, Google Slides) summarizing key points * A detailed breakdown of the marketing budget with explanations for each allocation Grading Criteria: * Clarity and coherence of the written report (30%) * Effectiveness of the marketing strategy (25%) * Quality of the visual presentation (20%) * Realism and feasibility of the marketing budget plan (25%) Late submissions will incur a 10% penalty per day.